By strictly adhering to international trade guidelines, this exhibition is a B-B gathering which is exclusively open to professional visitors in the pet industry. In order to keep the trade atmosphere, the organizer will recruit the purchasers and professional visitors by its global marketing network and identify each visitor. Those who do not meet the standard will be excluded from the exhibition.

2 Big International purchasing groups

 Taking advantage of their important influence and marketing network in 5 continents and over 100 countries, VNU International Media Group, European PETS International Magazine and Pet Business Magazine will organize global top-level purchasers (especially European and American purchasers) to come and join this trading conference, which will creates more cooperation between Chinese manufacturers and purchasers.

3 Lead marketing Campaign

 We have been using Lead marketing System in the past few years and we have had good result from the professional trade visitors. This system has received the annual best marketing award of UFI. As an effective marketing tool, Lead marketing enables the exhibitors to invite prospective customers. With the intense advertising of organizer and cooperation of participants, more and more visitors register this fair through Internet in advance.?The total number of visitors registered through internet in 2007 and those through Lead marketing is over 5000! Those who have finished all registration procedure through Internet can get ID car for free admittance at the special information desk.